You can't afford to have inefficient pages on your apartment website. Your floorplan pages need to educated and convert your best leads so that your leasing staff can convert them into leases. Use this guide to evaluate your pages and identify ways to improve them.
Not sure if your photography is doing what you need it to? Use this checklist to evaluate your community and floorplan photos.
Marketing for a new community is unlike anything else in the multifamily industry. Learn what works and what doesn't from this case study.
Search Engine Optimization (SEO) work can provide huge gains for your apartment community, but due to the highly technical nature of the work, it can be difficult to make a good hire when looking for an SEO vendor. In this guide, learn the good (and bad) signs to watch for when considering various SEO vendors.
Keyword research is still a major part of online apartment marketing. But the quirks of the multifamily industry make it difficult to do well. Learn how to develop an effective strategy with this downloadable guide.