Read about one company that was struggling with occupancy around 80% and now operates at 94%.
A market-rate community in the suburbs of Dallas
This community was at 82% occupancy and struggling to fill units. Their marketing efforts were not producing enough qualified leads to improve their occupancy.
Rentping implemented a full online marketing strategy for this community. The strategy included the following:
Rentping produced 77% of unique calls from December 1, 2015 - November 17, 2016.
But producing leads doesn't mean anything if the leads don't turn into leases. Rentping's website and walkthrough video tours qualified the community's leads, and resulted in an increase in leases signed.
When we started our partnership in December 2015, this community was at 82% occupancy. Within six months, they were operating at 94% and have consistently remained in the mid-to-upper 90s.